Stories are the way we understand our world.
Stories are the way we understand our world.
Stories are the way we understand our world.



Why story works
When individuals share their personal experiences, it elicits a stronger emotional response than mere statistical data, fostering a sense of connection and empathy.
By collecting diverse perspectives and listening to the voices of a community, we gain a deeper understanding of their needs and how development programs impact them. This knowledge can guide us towards making more effective decisions that promote positive change and support the community's growth.
5-minute read: How community-led stories can enhance development and impact
Long watch: How stories and images can be more powerful than quantitative data
When individuals share their personal experiences, it elicits a stronger emotional response than mere statistical data, fostering a sense of connection and empathy.
By collecting diverse perspectives and listening to the voices of a community, we gain a deeper understanding of their needs and how development programs impact them. This knowledge can guide us towards making more effective decisions that promote positive change and support the community's growth.
5-minute read: How community-led stories can enhance development and impact
Long watch: How stories and images can be more powerful than quantitative data
Reports don't get read
Reports don't get read
Request stories and receive responses at speed.
Create timely and engaging video reports inform stakeholders, funders, and reflect back to communities.
Request stories and receive responses at speed.
Create timely and engaging video reports inform stakeholders, funders, and reflect back to communities.
Evaluation reports take too long
Evaluation reports take too long
Listen, learn, adapt… understand what is working and gather evidence for iterative approach to your activity.
Listen, learn, adapt… understand what is working and gather evidence for iterative approach to your activity.
Authentic voices are rarely heard
Authentic voices are rarely heard
Collecting unfiltered stories is difficult, expensive and inefficient.
Collecting unfiltered stories is difficult, expensive and inefficient.
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Enhance your insights
Enhance your insights
Folktale is a trusted tool for activity-level monitoring, evaluation and communictions reporting in video format.

Evaluation
Evaluation
Evaluation

Monitoring
Monitoring
Monitoring

Learning
Learning
Learning

Participatory Method
Participatory Method
Participatory Method

Sensesmaking
Sensesmaking
Sensesmaking

Research
Research
Research

Fundraising
Fundraising
Fundraising

Reporting
Reporting
Reporting

Communications
Communications
Communications
Get started today
Get started today
Get started today
Speak to one of our team to discover how Folktale can help you.
Speak to one of our team to discover how Folktale can help you.
Speak to one of our team to discover how Folktale can help you.