Stories are the way we understand our world.

Stories are the way we understand our world.

Stories are the way we understand our world.

Woman with a headset

Why story works

When individuals share their personal experiences, it elicits a stronger emotional response than mere statistical data, fostering a sense of connection and empathy.


By collecting diverse perspectives and listening to the voices of a community, we gain a deeper understanding of their needs and how development programs impact them. This knowledge can guide us towards making more effective decisions that promote positive change and support the community's growth.



5-minute read: How community-led stories can enhance development and impact

Long watch: How stories and images can be more powerful than quantitative data 

When individuals share their personal experiences, it elicits a stronger emotional response than mere statistical data, fostering a sense of connection and empathy.


By collecting diverse perspectives and listening to the voices of a community, we gain a deeper understanding of their needs and how development programs impact them. This knowledge can guide us towards making more effective decisions that promote positive change and support the community's growth.



5-minute read: How community-led stories can enhance development and impact

Long watch: How stories and images can be more powerful than quantitative data 

Reports don't get read

Reports don't get read

Request stories and receive responses at speed.
Create timely and engaging video reports inform stakeholders, funders, and reflect back to communities.

Request stories and receive responses at speed.
Create timely and engaging video reports inform stakeholders, funders, and reflect back to communities.

Evaluation reports take too long

Evaluation reports take too long

Listen, learn, adapt… understand what is working and gather evidence for iterative approach to your activity.

Listen, learn, adapt… understand what is working and gather evidence for iterative approach to your activity.

Authentic voices are rarely heard

Authentic voices are rarely heard

Collecting unfiltered stories is difficult, expensive and inefficient.

Collecting unfiltered stories is difficult, expensive and inefficient.

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Enhance your insights

Enhance your insights

Folktale is a trusted tool for activity-level monitoring, evaluation and communictions reporting in video format.

Get started today

Get started today

Get started today

Speak to one of our team to discover how Folktale can help you.

Speak to one of our team to discover how Folktale can help you.

Speak to one of our team to discover how Folktale can help you.

We would like to acknowledge and pay respects to the Traditional Custodians and Elders of the lands where we live, learn and work and extend our respect to Traditional Custodians whose country we create on, to their Elders, both past, present and emerging. We also celebrate and embrace diversity and strive to take an inter-sectional approach that empowers those around us and is respectful of their lived experience. We endeavour to create an environment that is equitable and  inclusive for everyone we work with and for, where everyone's voice is heard.


© 2021 Folktale. All rights reserved

We would like to acknowledge and pay respects to the Traditional Custodians and Elders of the lands where we live, learn and work and extend our respect to Traditional Custodians whose country we create on, to their Elders, both past, present and emerging. We also celebrate and embrace diversity and strive to take an inter-sectional approach that empowers those around us and is respectful of their lived experience. We endeavour to create an environment that is equitable and  inclusive for everyone we work with and for, where everyone's voice is heard.


© 2021 Folktale. All rights reserved