Your evidence is only as powerful as the story it tells
Launch campaigns to collect stories and survey responses, analyse what matters, and report with confidence.
Free plan includes one campaign. No credit card. No time limit.

Trusted by organisations globally







Your programs are making a difference. Can you prove it?
Most program teams can't answer that question with confidence.
Not because the work isn't happening, but because the evidence lives in
spreadsheets, field notes, and files no one has time to analyse.
Data is fragmented
Surveys in one tool, interviews in another, stories in folders. Nothing connects.
Raw data isn't evidence
You have responses. Decision-makers want patterns, outcomes, and a defensible story.
Weak evidence, cut programs
When you can't show the work, the work doesn't get funded next cycle.
From campaign to insight in three steps.
Step 01
Collect
Launch your campaign in minutes guided by Folktale's AI campaign assistant.
- Surveys & stories
- Built-in consent
- Multi-channel: link, QR, embed
Step 02
Analyse
AI surfaces themes and relevant insights across every response.
- Theme tagging & sentiment
- Quotes pulled & attributed
- Filter by demographic
Step 03
Report
Export the report your funder will actually read - branded and audit-ready.
- PDF & web reports
- CSV & evidence trail
- Shareable insight links
"Before Folktale, only 9% of our stakeholders read our traditional reports.
Now, 77% watched our Folktale videos. All innovations highlighted in the video got picked up by the donor and were taken to implementation."
Practice Leader
GEDSI and M&L
Built for the teams making evidence matter.
MERL & Evaluation
Turn field responses into evidence that demonstrates program outcomes.
Academia & Research
Collect and analyse participant responses at scale, with the rigour your research demands.
Government & Grants
Get clear, consistent evidence from every initiative you fund, so you can make better funding decisions
Communications & Community Engagement
Connect donors and stakeholders to the real experiences behind your programs.
Richer insights start here.
Free plan. One campaign. No time limit. Upgrade when you're ready.
